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L'INDUSTRIE PIZZERIA

Updated

Phone: (718) 599-0002

Address: 254 SOUTH 2 STREET 11211

TLDR

A 'new wave' NY-style slice spot defined by its exceptionally airy, crispy crust, long-fermented dough, and gourmet toppings like burrata.

Reddit Sentiment for L'INDUSTRIE PIZZERIA(based on 350 Reddit opinions)

32% Positive52% Neutral15% Negative

Reddit Sentiment Over Time

Unique Posts Over Time

Tags

italian 275new york 187american 11pizza 315gelato 5burrata pizza 5View All

Neighborhoods

Williamsburg

Instagram Posts References

L'Industrie Pizzeria, known for its viral presence in New York food videos, offers both delicious pizza slices and a unique pistachio tres leches dessert. The author previously approved of the pizza, confirming it's 'real.' This visit focused on trying the pistachio tres leches, which is described as a Latin-origin cake with an Italian pistachio twist. It's soaked in three types of milk, including condensed milk, making it moist without being mushy. The true pistachio flavor, with a slight saltiness, perfectly balances the sweetness. The author highlights that the Williamsburg location offers a quicker experience with much shorter lines compared to the West Village branch, making it a strategic choice for visitors.

For lunch, the user enjoyed a selection of slices from L'industrie Pizzeria, specifically trying the Burrata slice and the Fig Jam slice. They highly praised the pizza for being saucy, cheesy, and offering a delightful balance of sweet and salty flavors. The crust was highlighted as 'phenomenal', characterized by its crunchy yet light and airy texture.

L'Industrie, a pizzeria, is recognized for its outstanding ice cream. While its pistachio flavor is popular, the sea salt on cantaloupe ice cream is highlighted as an exceptionally delicious, must-try item.

Featured Articles

Dedicated reviews and comprehensive features focusing directly on this restaurant.

L'Industrie Pizzeria
very positive

Hannah Albertine reviews L'Industrie Pizzeria, a Williamsburg pizza shop that sets the standard for New York slices with its thin crust, imported toppings, and flavorful dough.

Hannah AlbertineDec 20, 2024
Read More →
Infatuation

Other Article Mentions

Lists, round-ups, and guides where this restaurant is mentioned alongside others.

Mentioned In
Fini Pizza
neutral

Referenced as a popular pizza spot in Williamsburg that Fini Pizza offers a different experience from.

Will HartmanApr 15, 2025
Read More →
Infatuation
Mentioned In
The Best Pizza in New York City
very positive

Willa Moore praises L'Industrie for crafting some of the best pizza in all of New York City, highlighting its perfectly balanced crust and exceptional burrata pie, making the wait worthwhile.

Willa MooreDate unknown
Read More →
Infatuation

Details

Renowned for its unique Roman-style thin crust and high-quality imported toppings, this spot is widely considered a benchmark for New York pizza [1]. The dough undergoes a long fermentation process, resulting in an airy, crispy texture that sets it apart from traditional slice shops [1], [2]. While the restaurant receives significant praise for its standout pies, its immense popularity often results in long lines, leading to a polarized customer base that debates whether the experience justifies the wait [3], [4].

Food Overview

The menu is centered around high-quality pizza, with the burrata slice and the fig jam and bacon pizza frequently highlighted as standout offerings [1], [3], [4]. While the pizza is generally well-regarded, some patrons find standard slices to be merely average or lacking in flavor compared to the more celebrated 'fancy' options [3], [5]. Desserts, particularly the pistachio tres leches and various cookies, are also highly recommended [3], [4], [6].

Highlights / Recommended

Mentioned Dishes:

  • fig bacon jam slice(25)
    This slice is frequently highlighted as a favorite or exceptional, praised for i...
  • pizza slice(22)
    Pizza slices are generally considered good to great, with some reviews noting th...
  • burrata slice(20)
    The burrata slice is frequently mentioned as a standout or signature offering, o...
  • pistachio gelato with olive oil drizzle(10)
    The pistachio gelato, especially with olive oil, is frequently praised as except...
  • pistachio tres leches cake(7)
    This moist cake is highly praised for its authentic, not-too-sweet pistachio fla...
  • new yorker slice(6)
    This slice is generally well-received, with comments about it living up to the h...
  • soft serve(5)
    The soft serve is highly recommended and considered by some to be a reason to vi...
  • chocolate chip cookie(4)
  • margherita slice(4)
  • burrata pie(4)
  • pepperoni slice(4)
  • fig jam and bacon pizza(4)
  • white slice(3)
  • grape jelly and peanut butter gelato(3)
  • soppressata slice(2)
  • olive oil cake(2)
  • millefoglie(2)
  • special sandwiches(2)
  • sausage pesto slice(2)
  • bacon fig jam slice(2)

Customer Sentiment

Customer feedback is deeply divided; many diners laud it as a top-tier slice shop, while others argue the experience is overhyped, overpriced, and diminished by excessive wait times [3], [5].

Reddit Opinions & Reviews

Top Reddit Posts About L'INDUSTRIE PIZZERIA

This thread captures the core debate surrounding the restaurant, featuring opinions from those who find the pizza transcendent and those who argue it is an overhyped tourist trap.
A discussion regarding the price point of slices, specifically noting that while the quality is high, the cost reflects its 'fancy' positioning in the current market.

Recent Reddit Mentions

From post: In Honor Of National Chocolate Chip Cookie Day 84

"The commenter mentions the cookie is a great dessert option."

Positive
Aug 4, 2026View Comment →

From post: Looking For Dad Daughter Food Recommendations In

"A go-to spot for a proper, high-quality New York slice."

Positive
Aug 2, 2026View Comment →

From post: Eater Finally Removes Grand Central Oyster Bar

"The fig and bacon pizza is very good, though the rest of the menu is not memorable."

Neutral
Jul 22, 2026View Comment →

From post: Eater Finally Removes Grand Central Oyster Bar

"Critiques the pizza as 'fancy' for people who don't actually like traditional pizza."

Negative
Jul 22, 2026View Comment →

From post: Eater Finally Removes Grand Central Oyster Bar

"The pizza is excellent, particularly at the original location."

Positive
Jul 22, 2026View Comment →

From post: Maybe Too Nichebut Restaurants With A Frozen

"In response to a suggestion about L'Industrie Pizzeria's frozen Aperol, the original poster mentioned disliking Aperol but acknowledged that the frozen drink sounds good otherwise."

Neutral
Jun 12, 2026View Comment →

From post: Maybe Too Nichebut Restaurants With A Frozen

"This commenter noted that L'Industrie Pizzeria typically offers frozen Aperol drinks in the summer, suggesting it as a potential place for frozen cocktails, although the original poster dislikes Aperol."

Neutral
Jun 12, 2026View Comment →

From post: Best Slice Of Pizza In Prospect Heightsft

"This commenter points out that L'industrie is in Williamsburg and questions why it was recommended for Fort Greene/Prospect Heights."

Neutral
Jun 9, 2026View Comment →

From post: Best Slice Of Pizza In Prospect Heightsft

"This commenter recommends L'industrie, stating it gets a lot of hype for a reason and is a go-to for a good slice."

Positive
Jun 9, 2026View Comment →

From post: I Won A 250 Gift Card To The Restaurant Of My

"Regarding L'Industry, a comment was made that the gift card wouldn't expedite the process of getting through the line."

Neutral
May 27, 2026View Comment →

From post: I Won A 250 Gift Card To The Restaurant Of My

"L'Industry was mentioned, with the comment that $250 would cover almost an entire pie."

Neutral
May 27, 2026View Comment →

From post: Best Halal Cart In Nyc That Is Not Adels Or Midos

"This user recommends L'Industrie Pizzeria in Williamsburg for its excellent falafel, noting that everything is exceptionally seasoned and delicious."

Positive
May 27, 2026View Comment →

From post: How Does My Memorial Day Weekend Plan Sound For

"The user is considering L'Industrie for dinner on Sunday night, possibly as an alternative to Italian or Mexican food."

Neutral
May 12, 2026View Comment →

From post: How Does My Memorial Day Weekend Plan Sound For

"L'Industrie is highly recommended as a must-visit pizza place, though it has limited seating."

Positive
May 12, 2026View Comment →

From post: What Is The Most Overrated Or Overpriced Piece Of

"This user stated that L'Industrie Pizzeria in Brooklyn had a 'meh' slice for about $9."

Negative
May 11, 2026View Comment →

From post: What Is The Most Overrated Or Overpriced Piece Of

"This user agreed that L'Industrie Pizzeria in Brooklyn was disappointing."

Negative
May 11, 2026View Comment →

From post: What Is The Most Overrated Or Overpriced Piece Of

"This commenter felt L'Industrie Pizzeria in Brooklyn was great under the original French owner but became mediocre after new ownership and increased hype. They remember the original owner moving to the DR and reopening there."

Negative
May 11, 2026View Comment →

From post: What Is The Most Overrated Or Overpriced Piece Of

"This commenter believes the Brooklyn location of L'Industrie Pizzeria was better in its old location and is now mediocre, criticizing the hype and marketing."

Negative
May 11, 2026View Comment →

From post: What Is The Most Overrated Or Overpriced Piece Of

"This user found the burrata slice at L'Industrie Pizzeria in Williamsburg to be 'whack' and the regular slice just okay, stating it wasn't worth the price or the extra charge for a pizza box. They also mentioned being lectured by the cashier."

Negative
May 11, 2026View Comment →

From post: What Is The Most Overrated Or Overpriced Piece Of

"This user believes the Brooklyn location of L'Industrie Pizzeria used to be worth the hype but its quality has significantly dropped in the last 2-3 years."

Negative
May 11, 2026View Comment →

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